Html Validation “An SEO Perspective”

Problems with Invalid Html Code

Search engines read text only. When you provide an engine with invalidated HTML you lose whatever text was inside the invalid tag. For instance if you neglect to place alternative text in image or Flash tags, you lose the searchable value of that element. Basically, invalidated HTML can affect your site’s search ability which can greatly damage your site’s Internet visibility and traffic.

Importance of Html Validation:

HTML validation gets key importance from SEO point of view. A validated code will help search engines to easily read them while invalidated code would create problems for web spiders and hence the site will lose its visibility

How To Check Weather The Code Is Valid Or Not?

Every industry has standards and the web design/development industry is no different. W3C standards are the benchmark for web development. W3C developed these standards for cross browser compliance and general usability. Valid code is displayed properly and uniformly across popular browsers. Valid code is what search engines understand and will assist the SEO’s both beginners and professionals like SEO London.

Go to the W3C validator and enter in your URL. It will tell you what’s wrong with your site and give you suggestions on how to fix it. 

Example

Most of the time developers/designers do grammatical mistakes with the view that it displays in the browser no one will know and it must be alright. These mistakes, called “Validation Errors” are devastating to your site's ability to be searched by search engines and displayed uniformly across various browsers like Firefox, IE, Opera, Safari, etc.